Platforms like Instagram and YouTube have led to the rise of a influencers who have gained huge followings based on their niche interests like fitness, food and beauty. One example is Arielle Noa Charnas who...
A growing number of celebrities are entering the food business and Steph isn’t the only “Chef” in the Curry family! Ayesha Curry, wife of NBA champion Stephen Curry, is the latest to join the trend....
Selfie. Selfie. Product Placement. Usie. Selfie.
The Kardashian family dominates most social media platforms, but their posts are almost always repetitive day to day. In a world where social platforms like Twitter and Instagram are used...
The 21st century is the digital age of social media and technology. In the past 16 years Marketing and PR reps have had to revamp the focus of global communications and strategic outreach to keep...
Short Version #RihannaNavy > #BeyHive
One might expect the most marketable celebrity to be one that isn’t widely known for marijuana use, nudity and shooting male co-stars in music videos. But Rihanna shatters the conservative...
Influencer marketing is the idea of partnering with popular content creators on social media to help satisfy the consumer’s insatiable appetite for stories and opinions about products to buy. When we say “popular” we mean...
Who better to introduce the growing trend of social food influencers than millennials? More than ever before, people are utilizing social media to find new products and restaurants to try. Millennial influencers work with brands...
Influencer marketing is the great equalizer of marketing ad spends. Big and small businesses alike can achieve fantastic results by reaching out to social media influencers. We have compiled a list of 4 successful campaigns...
Social media is no longer merely an option for businesses but a requirement for success. Social media helps you create relationships with bloggers, social media influencers, and brand advocates who can help promote your content...
As influencer marketing continues to evolve and mature, it is becoming more effective than ever before. Brands are utilizing data and engagement statistics, rather...
Who better to introduce the growing trend of social food influencers than millennials? More than ever before, people are utilizing social media to find...
