Super Bowl Sunday is less than two days away, and we are super stoked! For the game? Ehh not as much as we are for the battle of the brands! Every Super Bowl, brands set to engage their audience with highly creative and entertaining ads. These brands strive not only to leave a lasting impression with creativity and humor, but they also call on the help of celebrities and influencers to create an exhilarating viewer experience. With Super Bowl Sunday being the most watched sports event of the year, we wanted to take a look at some of the best celebrity activations surrounding the big game.
1) Apartments.com’s #MovinOnUp Campaign The company has released teaser ads featuring hip-hop artist Lil Wayne and “George Washington,” as well as actor Jeff Goldblum. The campaign will consist of promoted tweets and has partnered with influencers like YouTuber Kurt Schneider to spread the hashtag #MovinOnUp.
2) Bud Light’s #BudLightParty Campaign For the #BudLightParty campaign, the company is playing on this year’s election season by throwing their self in the race. With Amy Schumer and Seth Rogan suited up in power suits and voting pins, Bud Light is sure to be a winning campaign.
3) Hyundai’s Campaign This Super Bowl, Hyundai will be airing four ads featuring Ryan Reynolds and Kevin Hart to highlight features on their newest model, Elantra. Humor is a great and lighthearted way to entertain and persuade consumers, and who better to do that than comedian Kevin Hart?
Don’t forget to watch the game in between the commercials.. it can be pretty good, too.
What has been your favorite Super Bowl teaser?
Source via Bud Light