Denise Lambertson

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Fitness Influencer Spotlight: Kelly Finnegan

Discover fitness influencer, Kelly Finnegan. Kelly is the creator of the lifestyle and fitness website, Kore by Kelly. As a passionate fitness enthusiast and educator, Kelly shares fresh and inspiring content on fashion, fitness, and being your...

5 Ways to Use Snapchat for Your Small Business or Startup

  With 100 million active users and 5 + billion daily views, Snapchat is one of the most popular apps of the moment. Lately, brands have been recognizing the value in the ability to create compelling,...

Influencers to Impress at Expo West 2016

The Natural Foods Expo West is a delicious hub of all things healthy, specialty and innovative in the food industry. With over 1,800 companies attending to showcase their products, it is literally a buffet of...

How Celebrities Are Using Award Shows to Bring Issues Center Stage

Alongside the red-carpet looks, celebrity gossip, and the awards themselves, speeches at award shows can often steal the spotlight. Award shows bring together influencers from all industries. Activists, politicians, actors/actresses, filmmakers, artists, and musicians gather...

The Impact Image Has Over Influence

How are you tailoring your customer’s overall experience? Are you creating a shopping experience that taps into inclusion, emotion, and engagement? As a brand, it’s highly important that you consider these factors in your marketing...

Beauty Influencer Spotlight: Chrissy Rasmussen

Discover the owner of one of the top hair salons in Arizona: Chrissy Rasmussen. As the owner of Habit Beauty Salon, located in Gilbert, Arizona, Chrissy has been providing supreme styling services and hair products...

What Is Influence? A Beginner’s Guide to Understanding Influencers

If Kim Kardashian tweets about how much she loves a new LA coffeehouse, you can bet those barista’s are in for one hell of busy day. That’s called influence and believe it or not, you...

The Best Celebrity Activations of Super Bowl 2016

Super Bowl Sunday is less than two days away, and we are super stoked! For the game? Ehh not as much as we are for the battle of the brands! Every Super Bowl, brands set...

Everything You Need to Know About Periscope for Small Business

So if you haven’t jumped on the Periscope bandwagon, it’s not too late! Periscope is a free social media broadcasting platform that allows you to live stream video.  With over 10 million users in the...

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Influencer Spotlight: Furious Pete

What we find most infuriating about Furious Pete is how he can hold Guinness world records for competitive eating yet somehow maintain the body...

Adapting Ads For The Millennial Mind

It's no secret that technology is becoming an integrated part of our everyday lives. Advances including faster streaming abilities, a larger variety of apps,...

Pulling a Beyonce: What the “surprise release” phenomenon says about modern marketing

We’ll do anything Beyonce does, and we’re not alone! Since her secret, self-titled album drop in 2013, you can expect the unexpected, because everyone...

Four Weddings and a Funeral: Marketing Campaign Edition

There's something so satisfying about a good marketing campaign. Or, maybe, it's just us. Either way, here's some of the best marketing campaigns keeping...

The Ultimate Guide to Finding Influencers for Your Startup. Part 1

We are already in 2023! Now, it may be time for a refresher course on a few marketing details that could make or break...