Kristen Thomas

Kristen is a Marketing Support Specialist at LMS. She can usually be found reading, writing, researching, scrolling social media, and (in her down time) playing tabletop and video games. You know, just keep some variety.

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Four Weddings and a Funeral: Marketing Campaign Edition

There's something so satisfying about a good marketing campaign. Or, maybe, it's just us. Either way, here's some of the best marketing campaigns keeping us inspired, plus an example of what happens when you miss...

A “Meat”-ing of the Meats: Plant-Based Meats Take Root in the Food Industry

Tofurkey, Chik’n, seitan, bean burgers... it seems meatless meat is everywhere. Grocery stores, restaurants and meal services alike are expanding their offerings to cater to plant-based diets (or tendencies) and consumers are eating it up....

Browser-Side Privacy Controls: A More Practical Solution?

With the GDPR having brought privacy conversations to the wider public, privacy online has become an important talking point for all tech companies. Users across the board are looking for more options when it comes...

Google I/O 2019 – Developer Conference 2: Electric Boogaloo

In case you thought conference season was over for the tech giants, think again. Google hosted their own conference last week, known as Google I/O, where they talked about everything from privacy to Google Assistant...

Wellness Wednesday – The Dark Side of Social Media

When you think about social media and mental health, I’m sure you think of all the negative press it gets. And it’s true, social media has gotten a preeeeeety bad wrap the past several years...

Social Media & Social Norms: Influencer Marketing Reflecting Social Change

As our world has become more connected, so, too, have people been exposed to new and different ways of thinking. With this, comes new ideas and conceptions entering into the cultural consciousness. Influencers on social...

A Spotlight on Mental Health Awareness Month

It’s Mental Health Awareness Month! A month where many organizations bring into focus ways to improve mental health, both from a personal perspective and work towards bringing awareness and compassion to a subject that is,...

Short Form Video Killed the… Video Star?

It’s time for the greatest battle in Mobile App History! Which of these short form video apps will come out on top to take Vine’s old crown? The Frontrunner - TikTok The favorite to take over Vine’s...

Instagram: Where Everything is Made Up, and The Likes Don’t Matter

So it’s (more or less) official: Instagram is moving to hide the like counts on people’s posts. (cue mass hysteria, utter confusion, fits of styled + curated rage, and general shock and awe) But wait!...

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Active Transparency: How to Boost Sales, Build Awareness and Be a Better Business through Sharing Your Purpose on Social Media

To be a successful company in today’s world, you must be clean inside and out. Particularly in the consumer packaged goods (CPG) market, consumers...

Need that Brené Brown Buzz?: How Publishing is Using ‘Bookfluencers’ to Boost Book Launch

“Books are sexy!” said (probably) no one, ever. Some, for sure. But, they’re probably librarians, writers, or the odd interior designer as they pile...

F8 Developer Conference – Episode I: The Return of Privacy

Privacy, Digital Marketing, Influencer Marketing, Instagram, Facebook, WhatsApp, Portal In light of… recent… events, Facebook’s Mark Zuckerburg and his team of developer-masterminds have been rebuilding...

What’s In Our Beach Bag? Products You Need to Stay Cool This Summer

Summer is heating up, and all we can think about are ways to keep cool and innocently indulge when we find ourselves with time...

Stick A Pin In It: How Pinterest Can Help DTC & CPG Brands

If you haven’t heard of Pinterest by now, you are definitely missing out on a different kind of social media experience. Pinterest is a...