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Unlocking the Power of Creator Marketing: How Startups Can Leverage Influencer Marketing on OnlyFans

As creator marketing continues to rise, platforms like OnlyFans have emerged as powerful tools for influencer marketing, providing unique opportunities for startups to connect with their target audience. With over 170 million registered users and...

The Ultimate Guide to Finding Influencers for Your Startup. Part 1

We are already in 2023! Now, it may be time for a refresher course on a few marketing details that could make or break your next campaign. A new quarter coming up signals a new...

Spotify: The New Frontier in Influencer Marketing and Content Monetization

Hey there, have you ever heard of "Spotify-ers"? Yeah, I know, it's not exactly a technical term that rolls off the tongue. But hear me out, because this rising platform in the creator economy is...

2023 Marketing Predictions: What to Expect!

The time has finally come for us to bid 2022 adieu and look ahead to 2023 with hopeful eyes. More than likely at this time you're wiping your brow and heading back to the locker...

A Perfect Match! Combining your influencer marketing & performance marketing strategies for ultimate success

It’s the peanut butter to your jelly, it's the salt to your pepper, it’s the performance marketing to your influencer marketing! They might not sound as tasty, but pairing influencer marketing and performance marketing packs...

You’re Running Out of Time! Here’s 6 Ways to Avoid Missing Out on Black Friday/Cyber Monday!

Tis' the season! Well, almost. It may not be time to deck the halls just yet, but it is the perfect time to start prepping your marketing plan for the holiday shopping season. Black Friday...

COMMUNITY DEVELOPMENT IS THE NEXT MARKETING FRONTIER FOR BRANDS

WHAT DOES COMMUNITY MEAN IN 2022? “Building a community” is as much a buzz term as “we’re a lifestyle brand” or “our company is more than a product; it’s a platform.” Marketers have been using the...

Stick A Pin In It: How Pinterest Can Help DTC & CPG Brands

If you haven’t heard of Pinterest by now, you are definitely missing out on a different kind of social media experience. Pinterest is a place where users can save, or Pin, images and videos to...

I would do anything for love…

… but I won’t do that.   Would you do anything for beautiful hair, skin, and nails?  Most of us would (don’t roll your eyes - go look at your bathroom shelf and tell me it’s...

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7 Ways Millennial Influencers Changed the Food Industry

Millennials are spending $96 billion a year on food, and changing the food industry on every level. In the last five years, the top...

Need that Brené Brown Buzz?: How Publishing is Using ‘Bookfluencers’ to Boost Book Launch

“Books are sexy!” said (probably) no one, ever. Some, for sure. But, they’re probably librarians, writers, or the odd interior designer as they pile...

Humanize Your Brand With Influencer Marketing

DEFY Media’s Acumen Report, 62% of 13-24 year old's would try a brand that was recommended by their favorite YouTuber or blogger. So what...

Why Social Media Is Important, Even If It Isn’t Driving Traffic

Why Social Media Is Important, Even If It Isn’t Driving Traffic Social media has brought on a new wave of marketing and consumer relations for...

2017 Gifts That Keep on Giving – Products with Purpose

The moment your clock hits 12:00 A.M. on December 1st, it’s go time. Sure, you could’ve started your holiday shopping back in November when...